Our Story
Where tradition meets modern wellness
ARAQ
An Herbal Elixir
Est. by Shubhlaxmi Enterprises
The Birth of ARAQ
ARAQ was born from a simple yet powerful belief: that nature holds the answers to our most pressing wellness needs. Founded by Shubhlaxmi Enterprises, our journey began with a passion for creating products that harness the incredible power of herbs and natural ingredients.
Every product in our collection tells a story — of careful research, thoughtful formulation, and an unwavering commitment to quality. We blend time-honoured herbal traditions with modern skincare science to create products that truly work.
From the soothing magnesium chloride in our muscle cream to the luxurious tusah silk in our handcrafted soap, we choose every ingredient with intention and care. Our goal is simple: to bring you closer to nature, one product at a time.
Our Values
The principles that guide everything we do
Pure Ingredients
We source only the finest natural ingredients, ensuring every product is free from harsh chemicals and synthetic additives.
Handcrafted Quality
Each product is carefully handcrafted in small batches, maintaining the highest standards of quality and consistency.
Herbal Tradition
Our formulations draw from centuries of herbal wisdom, blending traditional knowledge with modern skincare science.
Sustainable Practices
We are committed to eco-friendly production processes and responsible sourcing to protect our planet.
Shubhlaxmi Enterprises
Shubhlaxmi Enterprises is the proud parent company behind theARAQ brand. We are a registered enterprise committed to delivering premium quality herbal products to our valued customers across India.
GSTIN
23AEHFS3595M1ZG